Inbound travel businesses are very impressed when they have the feeling of going on a tour about 20 years ago with a unique cultural experience and unspoiled nature in Lam Binh district (Tuyen Quang).

Many different, interesting experiences

On October 24, Lam Binh District People's Committee (Tuyen Quang) cooperated with Vietnam DMC Product to organize a Seminar "Lam Binh Tourism Potential, Current Situation and Solutions".

The report on tourism development in Lam Binh district said that in recent years, the district has effectively implemented mechanisms and policies to encourage tourism development in Tuyen Quang province. The district has mobilized capital, attracted investment, gradually developed economic tourism, developed and replicated the model of community tourism (homestay) and tourism services.

In 2016, the district had 16 homestay households, so far there have been 24 homestay households. Visitors to Lam Binh will experience visiting the lake bed by boat, kayaking, forest trekking, visiting waterfalls, discovering brocade weaving, back riding service, visiting villages, shopping for gift products. souvenirs from bamboo, brocade, local specialties. Along with that, you will discover traditional festivals such as: Long Tong Festival, fire dance, ceremony of gradation...

In 2016, Lam Binh district attracted over 13,500 visitors, in 2019 this number reached more than 120,000 visitors. This is a rather modest number, not commensurate with the potential and strengths of the locality.

At the Seminar, representatives of homestay owners and tourists in Lam Binh wished that the state management agency would organize many training courses, training, and experience for them because most tourists in Lam Binh Lam Binh is an old farmer, but he is "horizontal", starting with no skills and foreign languages. At the same time, support homestay households to decorate and upgrade the way to the accommodation establishment and tourist area to attract tourists.

On the other hand, Lam Binh tourism people also want to be helped by travel businesses, regulating visitors to the locality more and more often; link, promote images, introduce the potential of Lam Binh tourism to a large number of domestic and international tourists so that Lam Binh tourism develops commensurate with its potential and strengths.

Contributing to the leaders of Lam Binh district and local tourism workers, Ms. Van Anh, Chairman of the Board of Directors of Falamingo Redtour affirmed: “Lam Binh has a lot of potential for tourism development. very impressive. However, travel businesses still lack too much information about tourism in Lam Binh in particular and Tuyen Quang in general. Therefore, the district needs to pay more attention to tourism propaganda and promotion, especially how to show off information about destinations, experiences, and unique products."

According to Ms. Van Anh, the transport infrastructure to Lam Binh still faces many difficulties and needs to be improved in the future to make it more convenient for tourists.

Currently, visitors to Lam Binh mainly go for the day or stay for 1 night, so that tourists stay longer and spend more money, Ms. Van Anh said: "Managers need to pay attention to developing a variety of products, services including eating, sleeping, resting, souvenirs, convenience stores ... And in order to improve the quality of Lam Binh tourism as well as sustainable development, training and skill retraining for tourists. need to pay more attention in the future”.

Agreeing with Ms. Van Anh, Ms. Nguyen Thi Huyen, Executive Director of Vietrantour suggested that the locality have a tourism brand identity slogan, to mention that everyone immediately thinks of Lam Binh tourism, development orientation as well as tourism. as criteria of Lam Binh tourism. Travel businesses will stick to those criteria to build specific products.

“Currently, Vietrantour is selling resort tours to Lam Binh, so it has not shown all the potential and strengths of the locality. This morning, riding a motorbike for 60 minutes around Thuong Lam commune, Lam Binh district, I think the district can develop more experience tours by bicycle, motorbike, or a 1-day farmer's tour will also be very attractive. Or Lam Binh's forest area is very large with 3/4 of the area, in which there are many valuable medicinal plants and remedies of ethnic minorities, the development of medical and health care tours will also be a point. attractive characteristics of Lam Binh tourism compared to neighboring localities. This is also the trend of post-Covid-19 tourists," Huyen said.

Adding more comments, Mr. Nguyen Tien Dat, CEO of AZA Travel said: "Lam Binh district in particular, Tuyen Quang province in general needs a plan to develop sustainable tourism. As a locality developing tourism after many other localities, that disadvantage is the advantage of Lam Binh in particular, Tuyen Quang in general when it is possible to draw experiences and lessons from previous destinations, especially especially the lesson about planning failure in Sa Pa, Phu Quoc or Ba Be lake,…”.

Dat said that, in addition to homestay development, local authorities also need to reserve a land fund with a beautiful location to invite investors to open a 5-star resort to serve high-class guests, or a 3-star hotel to serve guests. mass.

“The establishment of cooperatives to act as focal points for consumption, to introduce quality, green and clean local products and specialties will also stimulate tourists' spending, and help them feel satisfied with their needs. shopping", Mr. Dat suggested.

In addition, Mr. Dat said that the scenery on both sides of the road and homestays should be improved with flowers and check-in points with iconic images of Lam Binh tourism to create an impact and effect. media results…

Put the factors of protecting the natural landscape and the environment on the top

Also at the Seminar, businesses welcoming international visitors to Vietnam shared that they were very impressed when they regained the feeling of going on a tour about 20 years ago, when they were able to discover and experience the indigenous culture immensely. unique, unspoiled nature.

Commenting for Lam Binh tourism on many issues so that the locality can attract this influx of visitors, representatives of inbound businesses, Ms. Thai Thanh Lan, Head of Vietnam DMC Product delegation summarized the idea: Lam Binh needs to put factors in place. protecting the natural landscape and the environment comes first; have capital sources for people to access in the form of loans for them to invest in tourism development; connection with other locations.

In particular, the district needs to plan two areas of domestic and international visitors clearly because these two lines of tourists often have quite conflicting needs, interests, requirements, psychology and interests. For example, if a place welcomes too many domestic guests, foreign guests do not want to come because they like peace and tranquility.

Lam Binh also needs to plan a special tourist area, in which special attention should be paid to preserve the original indigenous cultural values ​​so that these values ​​can be sublimated.

Besides, Lam Binh's brand needs to be associated with a main product so that when mentioning Lam Binh, people immediately think of that product. The activity of trecking primeval forest with ancient trees, organizing festivals with the nature of water sports activities will also be the advantages of Lam Binh. The service of experiencing farming, experiencing life with the people, tour by bicycle, motorbike promises to attract international tourists...

At the end of the seminar, Mr. Nguyen Van Dung, Secretary of the District Party Committee, Chairman of the People's Committee of Lam Binh District (Tuyen Quang) thanked the suggestions, contributions and sharing of travel businesses. He approved that he will absorb all opinions to orient, accompany and support people and businesses to develop sustainable and effective Lam Binh tourism.