Creating a transformation in the application of technology to tourism

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Technology application is helping the tourism industry to create many attractive new products, stimulating growth and sustainable development. In order to professionalize activities and services, the province's tourism industry has oriented and is deploying many smart applications in propaganda, promotion and management of tourism activities.

In the past years, tourism promotion and promotion activities have been organized on a large scale, tourism introduction and promotion activities on the mass media have been promoted. In particular, the exploitation of advantages and utilities from the 4.0 technology platform has always been implemented by the tourism industry in the province. Mr. Do Trung Kien, Director of the Provincial Investment Promotion Center, said that identifying the Internet as one of the effective means of communication, the Investment Promotion Center has many activities to promote tourism. The center has 2 tourist websites that are always maintained and updated such as: dulichtuyenquang.gov.vn; Lehoithanhtuyen.vn. This is not only a reliable information access address for tourists but also investors, travel companies, tourism service businesses inside and outside the province.

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The center also cooperates with many units to stage clips and images to introduce the beauty of the homeland. These content were posted on social networking sites attracting many likes and shares. Do Le Ha, a student at the Academy of Journalism and Propaganda, said that being a child in Tuyen Quang when seeing pictures and clips of Na Hang country, Lam Binh homestay, delicious hometown dishes... made me really like it. animal. I have shared on my personal page and recommended to my friends.

In particular, over the past time, tourism portal and smart tourism application on mobile devices integrated with tourist digital map of Tuyen Quang province have come into operation. With the application name "Tuyen Quang tourism", the address https://MyTuyenQuang.vn, businesses, tourism managers and visitors can update and search for Tuyen Quang tourism information easily and conveniently. on computers and smartphones. The system also integrates digital tourism maps to help visitors easily locate, give directions, find places, create their own schedules to help visitors conveniently choose and create their own itineraries when coming to Tuyen Quang. Quang.

 

The Provincial People's Committee has developed the project "Building a smart tourism system in Tuyen Quang province in the period of 2019 - 2020, vision to 2025". The Department of Culture, Sports and Tourism has effectively exploited the project. Vo Nhu Ngoc, a tour guide of a travel agency in Hanoi, said that when she came to Tuyen Quang, she received effective support from accessing MyTuyenQuang.vn as time to visit attractions. , resort, dining, prices of restaurant services, large hotels in the area. Thereby it is very convenient to guide and orient the tourist schedule in the most effective way.

In districts and cities, tourism promotion has also been promoted on the basis of 4.0 technology. All localities have websites; Fanpage… to post tourism promotion news. From photos, articles or information that are "liked", "shared", tourist destinations and services have been known more widely, without space and border restrictions.

Mr. Hoang Minh Dang, Head of Culture and Information Department of Na Hang district, shared that the district has focused on promoting tourism on technology platforms such as forming the district's web portal, Na Hang tourism page, promoting on the Internet. Social networking sites bring practical results. In tourist seasons such as the Na Hang Highland Tourism Cultural Festival, boat racing on ecological lakes, and mountain bike races held annually are promoted on Facebook and Fanpage quite effectively. Taking advantage of the advantages of social networks, travel agencies, hotels and restaurants in the province all have Facebook, Fanpage, Zalo accounts to promote tourism in Tuyen, cuisine in Tuyen, schedule of events. tours, travel routes make it easier for visitors to access services. With the effectiveness of the application of information technology in tourism, the tourism industry continues to implement synchronously many solutions, in which priority is given to the application of technology in online travel activities. This is the right step, bringing great benefits in the promotion, service provision and tourism development of the province.

According to Tuyen Quang Online

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